Case Studies

Real work, real numbers.

Client names redacted. Results are not.

01 — Logistics
Case Study #1 — Mid-market logistics
180,000 orders/month · Bangalore operation
The problem

3-person finance-ops team spending 22 hours/week reconciling carrier invoices against shipment data across Zoho Books, an in-house WMS, and 4 carrier portals. ₹14L/year in undetected billing errors. 9-day average dispute resolution cycle.

What we built

Custom Zoho Creator app + Deluge scripts pulling carrier APIs, AI matching engine (custom GPT-4 fine-tune) to reconcile shipment lines against carrier invoices with 96% accuracy, exception queue routed to Slack with one-click approval, auto-sync to Zoho Books.

System Architecture
Carrier APIs
Shiprocket · Shadowfax
XpressBees · Delhivery
AI Reconciliation Engine
● GPT-4 fine-tune
   96% accuracy
Zoho Books
Auto-sync reconciled
invoices
Exception Queue
4% unmatched
Slack Approval
One-click resolve
Time spent
22 hrs/week
90 min/week
93% reduction
Dispute cycle
9 days
18 hours
95% reduction
Billing errors
 
₹14L/year
recovered
Build + payback
8 weeks
Payback in
11 weeks

"We stopped staffing for invoice reconciliation. The team that did it is now running new lane expansion."

— Head of Finance Operations
02 — Fintech NBFC
Case Study #2 — Series-B Fintech NBFC
₹1,400Cr AUM · Pan-India · Green-energy lending
The problem

Fast-growing green-energy NBFC processing 2,000+ loan applications/month. KYC verification, credit underwriting, and RBI compliance reporting handled manually across 3 disconnected systems. KYC turnaround: 4 days per application. Compliance team spending 2.5 days/week generating weekly RBI reports manually. ₹18L/year in delayed disbursement opportunity cost.

What we built

Zoho Creator loan origination workflow + AI document extraction (Aadhaar, PAN, bank statements parsed via GPT-4 with field-level confidence scores) + automated KYC cross-verification against government APIs + Zoho Analytics dashboards auto-generating RBI-format weekly reports + exception routing to compliance officers via Zoho Cliq with one-click approval/rejection.

System Architecture
Loan Application
Zoho Creator
origination form
AI Document Extraction
● Aadhaar · PAN
   Bank statements
KYC Verification
Gov API
cross-check
Credit Scoring
Risk engine
auto-decision
RBI Report Generator
Zoho Analytics
Compliance Dashboard
Zoho Cliq alerts
Loan Disbursement
3 days avg
KYC cycle
4 days
6 hours
94% reduction
RBI reporting
2.5 days/wk
35 min/wk
97% reduction
Disbursement speed
12 days
3 days avg
75% faster
Build + payback
6 weeks
Payback in
9 weeks

"We went from dreading the weekly RBI submission to not even thinking about it. The compliance team now spends their time on risk analysis, not data entry."

— VP, Risk & Compliance
03 — D2C eCommerce
Case Study #3 — D2C Consumer Brand
8,000+ inbound leads/month · Mumbai
The problem

Growing D2C brand generating 8,000+ inbound leads/month across website forms, Instagram DMs, and WhatsApp. Sales team of 6 manually triaging, enriching, and routing leads — average 35 minutes per lead before first response. 40% of hot leads going cold due to response delay. Quote-to-invoice cycle: 5 days manual (Zoho CRM → spreadsheet → Zoho Books copy-paste).

What we built

Zoho CRM webhook intake from all channels (web forms, Instagram API, WhatsApp Business API) → AI lead enrichment (company lookup, social profile pull, purchase intent scoring via browsing behavior + inquiry text analysis) → automated scoring and routing (hot leads → senior reps in <60 seconds, warm → nurture sequence, cold → archive) → AI-drafted personalized first reply within 12 seconds → Zoho CPQ auto-quote generation → Zoho Books invoice on approval → payment link via Zoho Checkout.

System Architecture
Multi-channel Intake
Web · Instagram
WhatsApp
AI Enrichment Engine
● Intent scoring
   Profile lookup
Smart Routing
Zoho CRM
auto-segment
Zoho CPQ
Auto quote
generation
Auto-Reply Engine
12-sec response
Zoho Books
Invoice on approval
Zoho Checkout
Payment link
Lead response time
35 min
12 seconds
99.4% reduction
Hot lead conversion
12%
28%
133% improvement
Quote-to-invoice
5 days
4 hours
97% reduction
Build + payback
4 weeks
Payback in
6 weeks

"Our sales reps used to spend half their day on data entry. Now they only talk to qualified leads — and those leads already got a personalized reply before the rep even sees them."

— Head of Growth

Professional services billing

Project-based firms reconciling time logged in Zoho Projects against invoices in Zoho Books. Coming soon.

04 — Coming soon

Project billing reconciliation

14 hrs/week → 45 min/week

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